Literature

Flyers

Business Analyst for Canada Brochure [PDF, 8 pages]
Business Analyst for Canada [PDF, 1 page]
ArcGIS Business Solutions [PDF, 2 pages]

Books on Demography and Geodemographics

Applied Demography: Applications to Business, Government, Law, and Public Policy
Jacob S. Siegel (2001).

Business Intelligence: The Savvy Manager's Guide
David Loshin (2003).

Demographics: A Guide to Methods And Data Sources For Media, Business, And Government
Steve H. Murdock, Chris Kelley, Jeffrey Jordan, Beverly Pecotte, and Alvin Luedke (2006).

Demography for Business Decision Making
Louis G. Pol and Richard K. Thomas. (1997).

Geodemographics, GIS, and Neighbourhood Targeting
Richard Harris, Peter Sleight, and Richard Webber (2005).

Books on GIS in Business

Bringing Geographical Information Systems into Business
David J. Grimshaw (1999).

Business Geography and New Real Estate Market Analysis
Grant Ian Thrall (2002).

Geographic Information Systems in Business
James B. Pick (2004).

GIS in Real Estate: Integrating, Analyzing, and Presenting Locational Information
Gilbert H. Castle III (1998).

GIS for Business and Service Planning
Paul A. Longley and Graham Clarke (1996).

More books about GIS and business applications from the ESRI Store.

White Papers

What's New in ArcGIS Business Analyst 9.3 [PDF 2.33 MB, 24 pages] 

Case Studies

Internet Mapping Helps Customers Find Stores
American Suzuki Motors Corporation [PDF]

GIS Transforms Company's Way of Doing Business
Apex Office Supply [PDF]

GIS Supports Market-Focused Selling at Newspaper
The Arizona Republic [PDF]

CIVICTechnologies Empowers Public Libraries to Provide Access to Web-Based Demographic and Business Data
CIVICTechnologies [PDF]

GIS Improves Marketing, Logistics, and Sales
Coinstar, Inc. [PDF]

ArcGIS Business Analyst Helps Norwegian Retail Group Refine Marketing Strategies
Coop Norge AS [PDF]

Internet GIS Gets Customers to Business Sites
Credit Union Services Network [PDF]

Increasing Efficiency and Profits with Wireless Location-Based Services
DS Waters [PDF]

Using GIS to Meet Lessor's Needs
Edens & Avant [PDF]

Creating Client Proposals with Internet GIS
Lamar Advertising Company [PDF]

GIS and Web Services Help Manufacturer Find the Best Retailers
Levi Strauss & Co. [PDF]

Internet Mapping for Outdoor Enthusiasts
MotionBased Technologies [PDF]

Making Geographic Data and Maps Accessible to Museum Visitors
National Geographic Society [PDF]

Postal Address Data Management-Adding Quality with ArcGIS Server
New Zealand Post [PDF]

Increased Efficiency-Improved Accuracy
Northwest Atlantic [PDF]

Creating Enterprise Insurance Quotes with GIS
Norwich Union [PDF]

GIS Enhances Reinsurer's Exposure Control Functionality
PartnerRe [PDF]

Increased Target Circulation, Lower Cost
Preprint Publishing [PDF]

Enterprise GIS Improves Product Repair Services and Home Delivery
Sears Product Repair Services [PDF]

Identifies the Best Sites-Quickly and Accurately
South Bend Small Business Development Center [PDF]

Internet GIS Enhances Tracking of Outdoor Activities
Sportsim [PDF]

Successful Site Selection-Automatically!
Storage USA, Inc. [PDF]

GIS Increases Newspaper Subscriptions
The Washington Times [PDF]